Tadano launches new regional websites

By Hannah Sundermeyer30 August 2021

The new Tadano regional websites offer brand harmonization for in Europe and Pan American regions.

Tadano has unveiled new regional websites for customers in Europe and Pan America (North, Central and South America and the Caribbean).

The websites combine the previously separate websites into a single, easy-to-navigate platform. This one-stop shop will enable customer to access information about the full Tadano crane equipment line and easily connect with their local contacts, the company said.

“In our continuing drive towards becoming No. 1 in the lifting equipment industry, Tadano is excited to launch our new websites for the Pan-American and European regions,” said Christian Bartley, vice president of marketing & strategic operations, Tadano Americas Corporation. “These are tools designed to make it easier than ever for customers to find the best lifting solutions for their specific needs and are an overt expression of the new face of Tadano under our brand harmonization strategy announced earlier this year.”

Some of the highlights of the new Tadano sites boasts easier navigation, a powerful new search engine tool, a new 360-degree view feature that provides customers with a better look and feel for the crane’s capabilities, and access to the most up-to-date brochures, datasheets, equipment photography and videos.

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