Link-Belt names marketing communication manager

Bruce Kabalen has been promoted to manager of marketing communications at Link-Belt Construction Equipment Company in the USA. Kabalen previously spent 12 years in the company's marketing communications department.

Kabalen and his team created Link-Belt Preferred, a web portal for customers, as well as contributing to Link-Belt's presence at ConExpo, CraneFest and Bauma events. His new role will emphasize oversight in advertising, publications, public relations and training.

"Due to Bruce's strong contributions to our past marketing efforts and his previous background, he is well suited for not only maintaining our current high level of execution, but taking it to new levels," said Bill Stramer, vice president of marketing, sales and customer support at Link-Belt.